B-M in the News
Focus On... Spain | As seen in PRWeek
Publication Date: May 24, 2010 | PR in Spain is still a young industry that is changing and evolving. However, the global economic crisis and the digital revolution are two factors which are now challenging the Spanish PR industry.
"Burson-Marsteller corporate development director, Spain, Cristóbal Muñoz says: ‘We are facing the worst economic crisis ever and this affects every sector, PR included. Budgets have reduced considerably and the recovery of the market will need some more time.'"
Nevertheless, Burson-Marsteller is still considered one of the key agencies in the Spanish market. | | |
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